At BY WS, we believe that confidence begins with how a woman feels within herself. A captivating scent, a glowing skin, a moment of self-care — these small details have the power to transform how she enters the world. We celebrate the strength, softness, elegance, and undeniable presence of every woman.

BY WS was founded with one purpose: to provide high-quality beauty essentials that allow women to feel empowered, luxurious, and authentically themselves. Starting with cosmetics, perfume, and body care, we carefully curate products that enhance natural beauty rather than define it.

We work with trusted suppliers and industry-leading partners to deliver exceptional quality to our customers. Our team is committed to offering products that not only look and feel premium, but are crafted with care, standards, and attention to detail.

BY WS is built on the belief that timeless beauty comes from within — but the right fragrance, glow, or product can elevate that inner power even more. As we grow, we will continue expanding our collection while staying true to our values: quality, elegance, and feminine empowerment.

BY WS — because a woman who feels good can conquer anything.

BY WS Store Team